A Family Tradition
Poured Forward

Sal Russo at the Java & Gelato mobile cafe
Java & Gelato mobile cafe in Italy
The Russo family at the Java & Gelato cafe opening

Raised around coffee

Java & Gelato comes from a family coffee business built on sourcing, roasting, coffee equipment, and helping other cafes succeed.

Plaza House Coffee began in Staten Island in 1982. Java & Gelato carries that coffee knowledge into a cafe and mobile service made for the Jersey Shore.

Read the Plaza House story

Plaza House Coffee begins

Salvatore Russo Sr. starts the Staten Island coffee company that supplies the beans and experience behind Java & Gelato.

A landscape trailer becomes a cafe

Sal Jr. converts an old trailer into Java & Gelato, taking espresso and gelato to weddings, birthdays, and company events.

The fleet hits the road

In August, Sal adds the Java & Gelato truck to the fleet and begins serving coffee in Old Bridge—taking the cafe story on the road.

The doors open in Asbury Park

After years on the road, Java & Gelato opens its first permanent cafe at 711 4th Avenue.